Compare Approaches
Do you need an AI search visibility tool?
Compare three approaches to understanding how your brand appears in AI search engines.
| Feature | Manual checkingFree, DIY | SEO tool add-onSemrush, Ahrefs etc. | AerankoDedicated platform |
|---|---|---|---|
| ChatGPT visibility | Ask manually, no tracking | Not available | Automated, tracked over time |
| Perplexity monitoring | Ask manually | Not available | Automated, tracked over time |
| Google AI Overviews | Check in browser | Some tools track this | Full tracking with position data |
| Gemini visibility | Ask manually | Not available | Automated, tracked over time |
| Claude visibility | Ask manually | Not available | Automated, tracked over time |
| Keyword position tracking | Not possible at scale | Google only | Across all 5 AI platforms |
| Competitor comparison | Very time-consuming | Google only | Side-by-side across AI platforms |
| Score trending over time | No | Google rankings only | 0-100 per platform, historical |
| Actionable recommendations | You figure it out | SEO-focused only | AI-search-specific recommendations |
| Time investment | Hours per week | Minutes (but wrong data) | Minutes (right data) |
| Cost | Free (but slow) | $99-299/mo (but incomplete) | From $0/mo (free tier) |
ChatGPT visibility
Manual
Ask manually, no tracking
SEO tool
Not available
Aeranko
Automated, tracked over time
Perplexity monitoring
Manual
Ask manually
SEO tool
Not available
Aeranko
Automated, tracked over time
Google AI Overviews
Manual
Check in browser
SEO tool
Some tools track this
Aeranko
Full tracking with position data
Gemini visibility
Manual
Ask manually
SEO tool
Not available
Aeranko
Automated, tracked over time
Claude visibility
Manual
Ask manually
SEO tool
Not available
Aeranko
Automated, tracked over time
Keyword position tracking
Manual
Not possible at scale
SEO tool
Google only
Aeranko
Across all 5 AI platforms
Competitor comparison
Manual
Very time-consuming
SEO tool
Google only
Aeranko
Side-by-side across AI platforms
Score trending over time
Manual
No
SEO tool
Google rankings only
Aeranko
0-100 per platform, historical
Actionable recommendations
Manual
You figure it out
SEO tool
SEO-focused only
Aeranko
AI-search-specific recommendations
Time investment
Manual
Hours per week
SEO tool
Minutes (but wrong data)
Aeranko
Minutes (right data)
Cost
Manual
Free (but slow)
SEO tool
$99-299/mo (but incomplete)
Aeranko
From $0/mo (free tier)
The gap SEO tools can't fill
Semrush, Ahrefs, and Moz are excellent tools — for Google. But they don't track what ChatGPT says when someone asks “what's the best [your category]?” They don't know if Perplexity recommends your competitor. They can't tell you your Gemini visibility score. That's a different dataset, from different platforms, requiring different measurement. Aeranko exists to fill that gap.